Everyone Will Be a Programmer

We stand on the brink of a fundamental shift in the software world. The concept of Software as a Service, which dominated the market for the past decade, is slowly beginning to falter. Not because of new competition or better alternatives - but because the very idea of paying for generic solutions is losing its meaning.

Everyone Their Own Programmer

Imagine a world where an accountant creates their own accounting system. A salesperson designs a sales tool perfectly tailored to their process. A logistics specialist builds a warehouse management application that does exactly what they need - nothing more, nothing less.

This isn’t science fiction. This is the direction we’re heading.

Domain knowledge is becoming the most valuable resource. For years, the barrier to entry was programming skill. Now that barrier is disappearing. What matters is whether you understand the problem you want to solve. An expert in their field, who knows every nuance of their work, will be able to create a better tool than a team of programmers who don’t know that domain.

Middlemen Under Scrutiny

We’re entering the era of ideas. An era where value lies in the concept, in understanding the problem, in the vision of the solution - not in the craft of coding itself.

What does this mean for middlemen? For software houses, for freelancers implementing others’ visions? Sooner or later, clients will realize they can create systems for themselves. Those who offer only “hands for coding” will find themselves in a difficult position.

A Revolution That Might Actually Succeed This Time

The current changes resemble the 3D printer revolution from years ago. Remember those promises? Everyone will print everything at home. The world will change.

It didn’t change. At least not as promised.

But this time it’s different. Software has a fundamental advantage - it’s immaterial. You don’t need filament. You don’t wait hours for a print. You don’t have quality or durability issues. Code can be replicated infinitely, modified in seconds, distributed instantly.

This revolution has a chance to succeed precisely because software is inherently easy to produce.

Gold Rush

The next few years will bring a flood of prompt-generated SaaS products and mobile applications. Hundreds of thousands of tools created in garages, bedrooms, at kitchen tables. Most will disappear into the abyss of the App Store or Product Hunt.

But some people will make millions from this gold rush. Those who hit a niche. Those who know their domain better than anyone else and can turn that knowledge into a working solution.

A Pig in a Poke

However, there’s a catch that few people talk about.

Current prices for AI tools - Claude Code and similar - are artificially lowered. It’s a classic dumping model. Big tech companies are pumping billions into development, offering services below production costs. The goal? Creating network effects. User dependency. A monopolist position in the future.

When the market stabilizes, prices will go up. The question is - by how much? And will this democratization of software creation survive when the tools become expensive?

The Pace of Change

On a side note - I feel sorry for trainers :) They create a course about tool X, and before they publish it, tool Y has already replaced it. They record a tutorial about feature Z, which a week later works completely differently.

The tech world has always been dynamic, but what we’re observing now is on a completely different scale. Learning has become a continuous process, and knowledge becomes outdated faster than ever.


This is just the beginning. The future of software is being written before our eyes